Press Release: Water treatment company makes a splash at UWSP

A water treatment company is aiming to make a big splash after completing their move to their new home in Warwick.
The Soft Water Company, which provides hi-tech water softening, purification and on-tap pure drinking water Systems for use in both domestic and commercial properties, has recently moved to the University of Warwick Science Park’s Warwick Innovation Centre from its previous base in Stoneleigh.
The Company supplies Kinetico water treatment products throughout the Midlands and across a range of sectors including healthcare, domestic, agricultural, hotel and industrial. The company moved to the Innovation Centre after the management were impressed with the professional image of the Gallow’s Hill site.
Andrew Mitchell is joint managing director of The Soft Water Company with Gina Morgan.
He said: “Our previous home at the Royal Showground in Stoneleigh was being redeveloped so we started to look for a new location in the area.
“The Warwick Innovation Centre really stood out for providing an excellent level of service.”
Water is classed as hard when it contains high levels of dissolved calcium and magnesium. This causes expensive problems such as lime scale build up which damages electrical water heating appliances such as boilers and washers and reduces heating efficiency.
The Soft Water Company provides products that tackle these issues by reducing the amount of calcium and magnesium in the water supply before it reaches household appliances or heating pipes.
Since the business was formed it has gone from strength to strength and now has plans to acquire additional industrial property.
The company is aiming to expand its workforce of full time office staff who work with field based engineers who specialise in the installation of water treatment systems.
John Barnes, centre manager for the University of Warwick Science Park’s Warwick Innovation Centre, said: “We have been flooded with enquiries about available space at the Innovation Centre recently, as well as having several existing members move to bigger offices.
“We pride ourselves on being able to offer a high level of service to companies ranging from small start-ups all the way through to large international organisations.
“So we are delighted at being able to accommodate and support The Soft Water Company as it embarks on its next wave of expansion and we are sure they will be very happy here.”
ENDS

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